Employee Profile: Justin Reynolds

12 July 2023 · 2 min read

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Justin Reynolds

Name: Justin Reynolds

Position: ISS Team Lead, North America

Years with the company: 5

1) What was your childhood like?  

I grew up deep in the Appalachian Mountains in Rural Southwest Virginia. I spent a lot of time in the woods and on the river. 

2) Who was a hero to you growing up? Why?  

My Hero was and is my father. Watching him navigate life and all of its challenges and still be a great father and husband has given me the framework to become the father and husband I am today. 

3) What are your hobbies?   

I have a lot of hobbies. I like playing video games, but I also like being outdoors and skiing, and also some more artistic things like foam smithing. 

4) How did you end up in metrology? Did you go to school for it?  

I wound up hearing about the ISS position from a friend of a friend, so I did not go to school for it. I actually spent 15 Years in the restaurant industry as a chef and a bartender. 

5) What are your roles and responsibilities with API?  

My role with API is Inside Sales Support (ISS) Team Lead for North America, and I am responsible for helping to oversee ISS as a whole, in correlation to lead generation, quoting, sales support, as well as being a first point of contact and support for all customers. 

6) What sets API apart from other metrology companies in your mind?  

API has a small business feel with big business capabilities, and we truly have a customer service driven outlook. 

7) What API Product or Service are you most excited to tell people about?  

It’s one I can’t quite talk about yet. But I think I might be able to later this year. 

8) What about API’s future excites you?  

The product I can’t quite talk about yet. It’s a real game-changer. 

9) What does “Nothing Beyond Measure” mean to you?  

Nothing Beyond Measure means API will do whatever is needed to provide our customers with a quality solution. 

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